Verizon Unveils Groundbreaking $10 Streaming Deal: Netflix & Max Join Forces
Portfolio Pulse from Anusuya Lahiri
Verizon Communications Inc (VZ) has announced a new streaming bundle partnership with Netflix, Inc (NFLX) and Warner Bros. Discovery, Inc (WBD) Max, offering ad-supported services for $10 monthly, exclusively for Verizon's myPlan customers. The deal, starting December 7, provides over 40% savings and is part of ten $10 monthly perks within myPlan. Verizon's Q3 FY23 sales declined by 2.6% year-on-year, but beat consensus estimates. VZ shares dropped by 1.00% recently.
December 04, 2023 | 4:22 pm
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POSITIVE IMPACT
Netflix's partnership with Verizon for the streaming bundle could increase its subscriber base and ad revenue, benefiting from Verizon's extensive customer reach.
Netflix's inclusion in Verizon's streaming bundle could lead to an increase in subscribers and ad revenue, as it leverages Verizon's customer base. The impact on the stock will depend on the uptake of the new bundle and the resulting financial performance.
CONFIDENCE 75
IMPORTANCE 65
RELEVANCE 70
POSITIVE IMPACT
Verizon's new streaming bundle with NFLX and WBD Max could attract more customers to its myPlan service, potentially offsetting recent sales declines.
The introduction of a competitively priced streaming bundle is likely to be seen as a positive move to retain and attract customers, which could help improve Verizon's financial performance in the future. However, the recent decline in share price suggests some market skepticism.
CONFIDENCE 80
IMPORTANCE 75
RELEVANCE 90
POSITIVE IMPACT
Warner Bros. Discovery's inclusion in Verizon's streaming bundle may boost its streaming service's visibility and subscriber numbers.
Warner Bros. Discovery's Max service could see a positive impact from the exposure and subscriber growth through the Verizon bundle. The actual effect on the stock will be clearer after the launch and customer response to the new offering.
CONFIDENCE 75
IMPORTANCE 65
RELEVANCE 70