The issuance of a convertible promissory note often leads to concerns about share dilution among existing shareholders. Since the note is issued to an entity affiliated with the company's top executives, it raises questions about insider confidence and potential conflicts of interest. The conversion price of $1.10 per share will be a key factor in determining the extent of dilution and the subsequent impact on the stock price. Given that this is a direct financial action by the company, it is highly relevant and important to investors. The confidence level is not at the maximum because market reactions can be unpredictable and may also depend on broader market conditions.