No More Free FSD For Tesla Owners Looking To Buy New Model Y, 3 — But Here's What They Get Instead
Portfolio Pulse from Anan Ashraf
Tesla Inc (NASDAQ:TSLA) has updated its loyalty program, removing the offer of three months of free Full Self-Driving (FSD) capability for existing North American Tesla owners purchasing a new Model Y or 3. Instead, these customers will now receive 10,000 credits and 6 months of free supercharging. The change comes after concerns about the high cost of FSD, which is priced at $12,000. Tesla had previously provided a one-time FSD transfer amnesty, which ended in September. New Tesla owners will still receive three months of free FSD to experience its features.
November 29, 2023 | 4:18 am
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NEUTRAL IMPACT
Tesla's loyalty program change may affect customer satisfaction and sales dynamics for Model Y and 3, as the previous incentive of free FSD is replaced with credits and supercharging. The impact on stock price is uncertain as it depends on customer reception and potential sales influence.
The removal of free FSD for existing Tesla owners could have a mixed impact on Tesla's stock. On one hand, it could lead to some customer dissatisfaction and potentially affect the attractiveness of upgrading to a new Tesla vehicle. On the other hand, the introduction of credits and extended supercharging could be seen as a valuable alternative, maintaining loyalty and encouraging upgrades. The net effect on the stock price is uncertain in the short term, as it will depend on how customers value the new benefits compared to the old ones.
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