Shares of e-commerce and internet retail stocks are trading higher amid holiday sales. Mastercard SpendingPulse data showed e-commerce sales increased 8.5% year over year on Black Friday while investors await Cyber Monday data.
Portfolio Pulse from Benzinga Newsdesk
E-commerce and internet retail stocks are up following Mastercard SpendingPulse data indicating an 8.5% increase in e-commerce sales on Black Friday. Investors are now anticipating Cyber Monday sales data.

November 27, 2023 | 5:40 pm
News sentiment analysis
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POSITIVE IMPACT
Amazon's stock is likely to see a positive impact due to the reported increase in e-commerce sales over Black Friday, as it is a major player in the online retail space.
As a leading e-commerce platform, Amazon stands to benefit from the overall increase in online sales during major shopping events like Black Friday. The positive sales data is likely to boost investor confidence in the short term.
CONFIDENCE 85
IMPORTANCE 80
RELEVANCE 90
POSITIVE IMPACT
Etsy's shares are expected to benefit from the general uptick in e-commerce activity during Black Friday, as indicated by Mastercard SpendingPulse data.
Etsy, being an online marketplace for unique and creative goods, is likely to experience a positive impact on its stock price due to the increase in e-commerce sales, reflecting heightened consumer activity in niche online retail.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 70
POSITIVE IMPACT
Wayfair's stock may see a positive short term impact from the rise in e-commerce sales during Black Friday, as reported by Mastercard SpendingPulse.
Wayfair, as an online retailer specializing in home goods, is positioned to capitalize on the reported increase in e-commerce sales. The positive trend in online shopping is likely to reflect favorably on Wayfair's stock in the short term.
CONFIDENCE 80
IMPORTANCE 65
RELEVANCE 70