Google Maps New Look 'Feels Colder, Less Accurate And Less Human,' Says App's Ex-Designer
Portfolio Pulse from Ananya Gairola
Alphabet Inc.'s Google Maps has received a design update that has been met with mixed reactions. Former designer Elizabeth Laraki criticized the new color scheme as 'colder, less accurate and less human.' While some users appreciate the clearer display of roads and traffic, others support Laraki's views. The update comes as Google Maps faces increased competition from Apple Maps, which has made significant improvements and has taken a portion of Google Maps' mobile traffic on iPhones.

November 24, 2023 | 8:49 am
News sentiment analysis
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NEGATIVE IMPACT
Alphabet Inc.'s Google Maps redesign has received criticism for its new color scheme, potentially impacting user experience and its competitive position against Apple Maps.
Negative feedback from a former designer and mixed user reactions could lead to a short-term negative sentiment among investors, especially considering the competition with Apple Maps and the reported loss of mobile traffic on iPhones.
CONFIDENCE 70
IMPORTANCE 60
RELEVANCE 80
NEGATIVE IMPACT
Alphabet Inc.'s Google Maps redesign has received criticism for its new color scheme, potentially impacting user experience and its competitive position against Apple Maps.
Negative feedback from a former designer and mixed user reactions could lead to a short-term negative sentiment among investors, especially considering the competition with Apple Maps and the reported loss of mobile traffic on iPhones.
CONFIDENCE 70
IMPORTANCE 60
RELEVANCE 80