Ford Achieves Groundbreaking 2 Million Hours Of Hands-Free Driving Across North America
Portfolio Pulse from Anan Ashraf
Ford Motor Co (NYSE:F) CEO Jim Farley announced that Ford and Lincoln customers have achieved 2 million hours of hands-free driving in North America using BlueCruise technology. BlueCruise is available on select models and allows hands-free driving on pre-mapped highways. Ford plans to make BlueCruise hardware standard on 500,000 vehicles in 2024, with models like the F-150 Lightning, Ford Expedition, and various Lincoln vehicles including this feature from the factory.
November 16, 2023 | 11:59 am
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Ford's announcement of reaching 2 million hours of hands-free driving with BlueCruise and plans to standardize this technology in future models may positively influence investor sentiment and customer interest.
The achievement of a significant milestone in hands-free driving technology usage and the commitment to include BlueCruise as a standard feature in upcoming models could be seen as a positive development for Ford. It demonstrates the company's progress in advanced automotive technology, which could attract customers and investors looking for innovation in the auto industry. This news may lead to a short-term positive impact on Ford's stock price as it highlights the company's advancements in a competitive market.
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IMPORTANCE 80
RELEVANCE 100