Apple Rakes In 36% Of Google's Search Revenue, Says Expert At The Ongoing Antitrust Trial In Washington
Portfolio Pulse from Ananya Gairola
At the antitrust trial in Washington, it was revealed that Apple Inc. receives 36% of Alphabet Inc.'s search revenue generated through Safari. This information, disclosed by Google's key witness, was intended to be confidential. Google and Apple have objected to public disclosure of their agreement details, which has been in place since 2002, making Google the default search engine on Safari and iPhones. The DOJ accuses Google of maintaining a monopoly via payments to be the default search engine, which could be halted if Google is found guilty.
November 14, 2023 | 8:58 am
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NEGATIVE IMPACT
Apple Inc. receives a significant portion of its revenue from its partnership with Google, which could be at risk if Google is found guilty in the antitrust trial.
The revelation of Apple's substantial revenue from Google could be a concern for investors if the antitrust trial leads to a change in their agreement. This could potentially reduce Apple's revenue from this source.
CONFIDENCE 75
IMPORTANCE 70
RELEVANCE 80
NEGATIVE IMPACT
Google's practice of paying to be the default search engine is under threat, which could impact its market dominance and financial agreements with partners like Apple.
The trial's outcome could force Google to alter its strategy for securing default search engine status, potentially affecting its market power and financial obligations.
CONFIDENCE 80
IMPORTANCE 80
RELEVANCE 90
NEGATIVE IMPACT
Alphabet Inc.'s subsidiary Google faces risks to its default search engine agreements, which could alter its competitive position and financial relationships.
Similar to GOOG, as GOOGL represents the same company, the impact and analysis are identical, with potential changes to its default search engine strategy and financial impacts.
CONFIDENCE 80
IMPORTANCE 80
RELEVANCE 90