Inside Google's 'Code Yellow': Friction Between Search And Advertisement Teams
Portfolio Pulse from Benzinga Neuro
The ongoing antitrust trial against Alphabet Inc. (NASDAQ:GOOGL) has revealed internal conflicts between Google's search and advertisement teams during the company's 'Code Yellow' period in 2019. The company declared a 'Code Yellow' emergency when it feared not meeting the search revenue targets for that quarter. The trial is examining whether Google has unlawfully sustained its monopoly by spending vast amounts to stifle competition and retain its online search dominance.
November 01, 2023 | 4:50 am
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The ongoing antitrust trial against Alphabet Inc. could potentially impact the company's reputation and stock price. The revelation of internal conflicts and the company's aggressive tactics to maintain its search dominance could lead to regulatory actions.
The ongoing antitrust trial against Alphabet Inc. is a significant event that could potentially impact the company's reputation and stock price. The revelation of internal conflicts and the company's aggressive tactics to maintain its search dominance could lead to regulatory actions, which could negatively impact the company's stock price in the short term.
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