'TikTok Announces New Integration For Advertisers Using Salesforce Marketing Cloud'
Portfolio Pulse from Benzinga Newsdesk
TikTok has announced a new integration with Salesforce Marketing Cloud, allowing advertisers to transfer leads in real time. The no-code solution will enable immediate actionability and a higher likelihood of conversion for Salesforce Marketing Cloud customers. The integration will be available on AppExchange, Salesforce's enterprise cloud marketplace. The new tool will allow for real-time lead transfer, fast follow-up, and personalized engagement.

October 31, 2023 | 2:09 pm
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Salesforce's new integration with TikTok could increase the effectiveness of its Marketing Cloud product by enabling real-time lead transfer and higher conversion rates.
The integration with TikTok could make Salesforce's Marketing Cloud product more attractive to businesses, potentially leading to increased usage and revenue. The real-time lead transfer and higher conversion rates could also improve customer satisfaction, potentially leading to higher retention rates.
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