Paramount Global And Sinclair Announce CBS Television Network Affiliation Agreements
Portfolio Pulse from Benzinga Newsdesk
Paramount Global (NASDAQ:PARA, PARAA) and Sinclair, Inc. (NASDAQ:SBGI) have announced multi-year distribution agreements across all 21 CBS network affiliations for Sinclair stations. The deal includes six top-50 market affiliates and several early renewals. Sinclair's CBS affiliates will remain locally available to subscribers of Paramount+ with Showtime and will continue to be widely distributed across traditional MVPD and vMVPD platforms.
October 27, 2023 | 1:04 pm
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Paramount's multi-year distribution agreement with Sinclair could potentially increase its reach and subscriber base, which may positively impact its stock in the short term.
The agreement allows Paramount to distribute its content across Sinclair's CBS affiliates, potentially increasing its reach and subscriber base. This could lead to increased revenues and a positive impact on its stock price.
CONFIDENCE 80
IMPORTANCE 75
RELEVANCE 100
POSITIVE IMPACT
Sinclair's multi-year distribution agreement with Paramount could potentially increase its reach and viewer base, which may positively impact its stock in the short term.
The agreement allows Sinclair to distribute CBS content, potentially increasing its reach and viewer base. This could lead to increased revenues and a positive impact on its stock price.
CONFIDENCE 80
IMPORTANCE 75
RELEVANCE 100