Apple Hikes Subscription Prices For TV+, Arcade — Bundle Will Also Get More Expensive
Portfolio Pulse from Benzinga Neuro
Apple Inc. has announced an immediate price increase for its prime services, including Apple TV+, Arcade, and Apple One. The monthly subscription price for Apple TV+ has been raised from $6.99 to $9.99, and the yearly plan has increased from $69 to $99. The bundled package Apple One is now priced at $37.95 per month. Apple’s Arcade and News+ monthly subscriptions will now cost $6.99 and $12.99, respectively. These services generated $21.21 billion in Apple's fiscal third quarter, making it Apple’s second-largest business after the iPhone.
October 26, 2023 | 1:24 am
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NEUTRAL IMPACT
Apple's price increase for its prime services could potentially lead to increased revenues, but may also risk losing some customers due to the higher costs.
While the price increase could potentially lead to increased revenues for Apple, it could also risk losing some customers who may find the new prices too high. However, given Apple's strong brand and customer loyalty, the impact is likely to be neutral in the short term.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100
NEUTRAL IMPACT
The news is relevant to Disney as it indicates a trend in the media industry of increasing subscription prices, which Disney has also followed.
The news indicates a trend in the media industry of increasing subscription prices, which Disney has also followed. This could potentially impact Disney's future pricing decisions and strategies.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50
NEUTRAL IMPACT
The news is relevant to Netflix as it indicates a trend in the media industry of increasing subscription prices, which Netflix has also followed.
The news indicates a trend in the media industry of increasing subscription prices, which Netflix has also followed. This could potentially impact Netflix's future pricing decisions and strategies.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50