Peloton Grows Hardware Portfolio In Canada With Official Launch Of Peloton Row
Portfolio Pulse from Benzinga Newsdesk
Peloton (NASDAQ:PTON) has officially launched Peloton Row in Canada, expanding its hardware portfolio in the country. The launch follows a survey revealing that 52% of Canadians are interested in using indoor rowing machines for exercise. Peloton Row is available for purchase in Peloton stores across Canada and online. The product offers a low-impact, full-body cardio and strength workout and is available for an introductory offer price of $3,370 CAD until January 9, 2024.
October 24, 2023 | 12:47 pm
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Peloton's launch of Peloton Row in Canada could potentially boost the company's sales and market presence in the country. The product's introduction aligns with the expressed interest of 52% of Canadians in indoor rowing machines.
The launch of Peloton Row in Canada is a strategic move by Peloton to capitalize on the interest of Canadians in indoor rowing machines. This could potentially increase the company's sales and strengthen its market presence in Canada. The introductory offer price could also attract more customers, further boosting sales.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 100