Soaring Component Costs For iPhone 15 Could Signal A Price Hike For iPhone 16
Portfolio Pulse from Benzinga Neuro
The component costs for the iPhone 15 Pro Max have significantly increased, which could indicate a potential price hike for the upcoming iPhone 16. The titanium frame of the iPhone 15 Pro Max costs 43% more than its predecessor, and there's been a three-fold increase in the price of the 5x telephoto camera. Despite these increases, Apple Inc. (NASDAQ:AAPL) has not transferred these cost increases onto consumers. However, the ongoing rise in parts prices suggests that the iPhone 16 lineup might be more expensive.
October 23, 2023 | 12:33 pm
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The rising component costs for Apple's iPhone 15 Pro Max could indicate a potential price increase for the upcoming iPhone 16. This could impact Apple's revenue and profitability.
The increase in component costs for the iPhone 15 Pro Max could lead to a price increase for the iPhone 16. This could impact Apple's revenue if the price increase affects sales volumes. However, it's also possible that Apple could absorb these costs to maintain its pricing strategy, which could impact profitability. The exact impact will depend on Apple's pricing and cost absorption decisions.
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