EXCLUSIVE: Prime Video, Amazon Freevee Now Featuring Athlete-Owned PlayersTV, Deandre Jordan's New Show
Portfolio Pulse from Javier Hasse
PlayersTV, a network owned by over 50 athletes, has launched on Amazon's Prime Video and Amazon Freevee as a free ad-supported streaming television (FAST) Channel. The expansion is marked by the premiere of “Vino Talk,” a new series hosted by NBA Champion Deandre Jordan and professional softball player and sports broadcaster, AJ Andrews. The partnership with Amazon is expected to increase PlayersTV's reach and enhance its mission to highlight the human aspects of sports.
October 13, 2023 | 7:29 pm
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POSITIVE IMPACT
Amazon's partnership with PlayersTV could potentially increase the viewership and user engagement on its Prime Video and Amazon Freevee platforms.
The partnership with PlayersTV, which is owned by over 50 athletes, could attract a significant number of sports fans to Amazon's streaming platforms. This could potentially increase user engagement and viewership, which could have a positive impact on Amazon's revenues from these platforms.
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RELEVANCE 100