Tesla Buyers To Gain Little From Having A Referral Anymore — Is Demand Surging Or Margins Tightening?
Portfolio Pulse from Anan Ashraf
Tesla Inc has reduced the discount a buyer can get on having a referral code to $250 for all its models in the U.S. This comes a month after the company dropped referral discount on its premium Model S and X vehicles from $1000 to $500. The changes are seen by some as a response to anticipated high demand in the last quarter, while others view it as a strategy to improve the company's margins.
October 06, 2023 | 3:19 am
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Tesla's decision to reduce referral discounts could be seen as a positive sign of high demand or a strategy to improve margins. Either way, it shows the company's proactive approach to managing its sales and profitability.
The reduction in referral discounts could be interpreted in two ways. If it's due to high demand, it means Tesla is confident in its sales without needing to offer large discounts, which is positive. If it's to improve margins, it shows Tesla is actively managing its profitability, which is also positive. However, the actual impact on the stock price will depend on how investors interpret this move and its implications for Tesla's future performance.
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