Record-Breaking Discounts On Clothes, Electronics For Holiday Season, Says Adobe
Portfolio Pulse from Aaron Bry
Adobe Inc has released its annual holiday shopping forecast, predicting record-breaking deals this season. The company expects U.S. consumers to spend over $220 billion in online holiday shopping, a 5% YoY growth. Adobe also anticipates increased use of 'buy-now-pay-later' services like those offered by Affirm Holdings through its partnership with Amazon and other retailers. Despite falling prices for online goods, Adobe expects consumers to spend more on online holiday purchases this year.
October 05, 2023 | 7:04 pm
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POSITIVE IMPACT
Adobe's analytics predict a strong holiday shopping season, which could boost its performance.
Adobe's analytics are predicting a strong holiday shopping season. This could lead to increased usage of Adobe's services, potentially boosting its performance.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100
POSITIVE IMPACT
Adobe expects increased use of 'buy-now-pay-later' services like those offered by Affirm, which could boost Affirm's revenues.
Adobe's prediction of increased use of 'buy-now-pay-later' services could lead to increased usage of Affirm's services, potentially boosting its revenues.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Adobe's prediction of a strong holiday shopping season and increased use of 'buy-now-pay-later' services could benefit Amazon.
Adobe's prediction of a strong holiday shopping season and increased use of 'buy-now-pay-later' services could lead to increased sales on Amazon, potentially boosting its performance.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80