EXCLUSIVE: Curaleaf's Boris Jordan Puts Premium On Cannabis Quality, Says 'We Want To Be The Best'
Portfolio Pulse from AJ Fabino
Curaleaf Holdings Inc's founder and executive chair, Boris Jordan, emphasized the company's commitment to improving the quality of its cannabis products in an interview at Benzinga’s Cannabis Capital Conference. The company, which is the world's largest cannabis firm by market cap, is focusing on product quality, drawing inspiration from Apple Inc's founder Steve Jobs. Jordan also identified Europe as a key growth opportunity in the cannabis sector and highlighted Curaleaf's securing a brokerage and securities license in Canada.
October 05, 2023 | 4:25 pm
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POSITIVE IMPACT
Curaleaf's focus on product quality and expansion into European markets could potentially boost its stock.
Curaleaf's commitment to improving product quality and its expansion into European markets could potentially attract more customers and increase its revenues, which could in turn boost its stock price.
CONFIDENCE 85
IMPORTANCE 80
RELEVANCE 100
NEUTRAL IMPACT
Apple Inc was mentioned as an inspiration for Curaleaf's focus on product quality.
Apple Inc was mentioned in the context of being an inspiration for Curaleaf's focus on product quality. This is unlikely to have any significant impact on Apple's stock.
CONFIDENCE 90
IMPORTANCE 10
RELEVANCE 20