American Rebel Expands Into The Beverage Industry With The Launch Of American Rebel Beer
Portfolio Pulse from Benzinga Newsdesk
American Rebel Holdings, Inc. (NASDAQ:AREB) has announced its expansion into the beverage industry with the launch of American Rebel Beer. The company has partnered with BevSource, a leading provider of beverage development, sourcing, and production solutions, and City Brewing Company, the largest alcoholic beverage contract manufacturer in the U.S., to bring the beer to market. The roll-out of the light beer will begin on a regional basis in early 2024 and is expected to scale nationally in 2025.

October 05, 2023 | 1:12 pm
News sentiment analysis
Sort by:
Ascending
POSITIVE IMPACT
American Rebel's expansion into the beverage industry could potentially increase its revenue and diversify its product portfolio. The partnerships with BevSource and City Brewing Company could provide the necessary support for the successful launch and distribution of the new product.
The expansion into the beverage industry represents a significant diversification for American Rebel. The partnerships with BevSource and City Brewing Company, both industry leaders, could provide the necessary infrastructure and expertise for a successful product launch. This could potentially lead to increased revenue and market share for American Rebel, positively impacting its stock price.
CONFIDENCE 85
IMPORTANCE 80
RELEVANCE 100