Straight Talk Wireless Upgrades Plans With Walmart+ Now Included
Portfolio Pulse from Benzinga Newsdesk
Straight Talk Wireless, a prepaid brand sold exclusively at Walmart, is offering Walmart+ memberships included in its Unlimited Gold and Platinum plans at no extra cost. The move is aimed at providing more value to Straight Talk customers, who are typically loyal Walmart shoppers. The announcement follows the recent introduction of new Straight Talk family plans and reflects a continued investment in elevating the value for Straight Talk customers. The Walmart+ launch is supported by a new ad campaign featuring actor and comedian Jim Gaffigan.

October 05, 2023 | 12:15 pm
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POSITIVE IMPACT
Verizon, as the network provider for Straight Talk Wireless, could potentially see increased network usage and revenue from the inclusion of Walmart+ memberships in Straight Talk plans.
As the network provider for Straight Talk Wireless, Verizon could potentially benefit from increased network usage as a result of the inclusion of Walmart+ memberships in Straight Talk plans. This could lead to increased revenue for Verizon.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Walmart's exclusive partnership with Straight Talk Wireless to include Walmart+ memberships in its plans could potentially attract more customers and increase sales.
The inclusion of Walmart+ memberships in Straight Talk Wireless plans could attract more customers to Walmart, potentially increasing sales. This move also strengthens the partnership between Walmart and Straight Talk Wireless, which could lead to further collaborations in the future.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100