Apple's Dismissed Plan To Replace Google With Duckduckgo On Safari: The Inside Story
Portfolio Pulse from Benzinga Neuro
Apple Inc. had considered replacing Google with DuckDuckGo as Safari’s default search engine for its private mode, but dismissed the idea. The decision was revealed during the ongoing antitrust trial against Google. Apple's executive, John Giannandrea, argued that DuckDuckGo’s reliance on Bing for search information might lead to sharing user information with Microsoft Corporation, contradicting DuckDuckGo's privacy claims. Previously, Apple also explored the possibility of acquiring Microsoft's Bing search engine.

October 05, 2023 | 9:14 am
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POSITIVE IMPACT
Google's position as Safari’s default search engine is secure following Apple's decision.
Google's position as Safari’s default search engine is secure following Apple's decision. This decision may have a positive impact on Google's stock in the short term.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 100
NEUTRAL IMPACT
Apple's decision to not replace Google with DuckDuckGo as Safari’s default search engine may maintain its current relationship with Google and Microsoft.
Apple's decision to not replace Google with DuckDuckGo as Safari’s default search engine may maintain its current relationship with Google and Microsoft. This decision may not have a significant impact on Apple's stock in the short term.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 100
NEUTRAL IMPACT
Microsoft's Bing will continue to be used by DuckDuckGo for search information following Apple's decision.
Microsoft's Bing will continue to be used by DuckDuckGo for search information following Apple's decision. This decision may not have a significant impact on Microsoft's stock in the short term.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70