Apple Accused Of 'Climate-Washing' By Chinese Research Organization — But Cupertino Has A Reply
Portfolio Pulse from Benzinga Neuro
Apple Inc. (NASDAQ:AAPL) has been accused by the Institute of Public and Environmental Affairs (IPE), a Chinese environmental research organization, of 'climate-washing' in relation to its claim that the new Apple Watch is 'carbon neutral'. Apple defended its claim, stating that the carbon neutrality of the Apple Watch series was independently validated by SCS Global Services. However, IPE's report argued that Apple's supplier transparency was lacking and criticized its heavy reliance on buying renewable energy certificates.
October 04, 2023 | 11:48 am
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Apple's claim of carbon neutrality for its new Apple Watch has been challenged, potentially impacting its reputation and sales.
The accusation of 'climate-washing' could potentially harm Apple's reputation among environmentally conscious consumers and investors, possibly leading to a decrease in sales of the Apple Watch and other Apple products. This could negatively impact Apple's stock price in the short term.
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