Krispy Kreme Explores Strategic Alternatives for Insomnia Cookies
Portfolio Pulse from Benzinga Newsdesk
Krispy Kreme, Inc. (NASDAQ:DNUT) is considering strategic alternatives for Insomnia Cookies, including a potential all-cash sale. The company acquired a majority stake in Insomnia Cookies in 2018 and expects revenues of approximately $230 million in fiscal year 2023. This decision is aimed at unlocking shareholder value and focusing on Krispy Kreme's core strategy.

October 03, 2023 | 11:33 am
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POSITIVE IMPACT
Krispy Kreme's decision to explore strategic alternatives for Insomnia Cookies, including a potential sale, could unlock shareholder value and allow the company to focus on its core business. This could potentially have a positive impact on the company's stock price.
The news of Krispy Kreme exploring strategic alternatives for Insomnia Cookies, including a potential sale, is directly related to the company. This decision could unlock shareholder value and allow the company to focus on its core business of producing, selling, and distributing fresh doughnuts daily. This could potentially lead to an increase in the company's stock price in the short term.
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