Ford Introduces The F-150 Lightning Flash
Portfolio Pulse from Charles Gross
Ford has introduced a new model of its F-150 Lightning, the F-150 Lightning Flash, which includes advanced tech features and an extended-range battery with a targeted EPA-estimated range of 320 miles. The new model is priced under $70,000 and is designed to cater to customers who value an EV powertrain and advanced tech features at a more accessible price point.
October 03, 2023 | 10:07 am
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POSITIVE IMPACT
The introduction of the new F-150 Lightning Flash model could potentially boost Ford's sales and revenue, given the growing demand for electric vehicles and advanced tech features.
The introduction of a new model with advanced tech features and an extended-range battery at an accessible price point could attract more customers, potentially leading to increased sales and revenue for Ford. The growing demand for electric vehicles also supports this potential positive impact.
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