Gannett And The USA Today Network Today Announced A Multi-Year Agreement To Become The Official Media Partner Of Jackpocket
Portfolio Pulse from Benzinga Newsdesk
Gannett Co., Inc. (NYSE:GCI) and the USA TODAY Network have announced a multi-year agreement to become the official media partner of Jackpocket, America's #1 lottery app. Jackpocket will serve as the official digital lottery courier of the USA TODAY Network, reaching a broad audience across the country. The partnership aims to leverage the synergies between the audiences of both entities, including Gannett's 45 million engaged sports fans.
October 02, 2023 | 1:03 pm
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POSITIVE IMPACT
Gannett's partnership with Jackpocket could potentially increase its reach and engagement, particularly among its 45 million sports fans. This could lead to increased revenues and a positive impact on its stock.
The partnership with Jackpocket could increase Gannett's audience reach and engagement, particularly among its sports fans. This could potentially lead to increased revenues from advertising and other sources, which could have a positive impact on its stock price.
CONFIDENCE 80
IMPORTANCE 75
RELEVANCE 100