Nike Exec Said Member Engagement Within DTC Business Up Double Digits Vs Last Year, With Increasing Average Order Values; Saw High Single-digit To Low Double-digit Retail Sales Growth And Strong Inventory Management With Many Key Wholesale Partners
Portfolio Pulse from Charles Gross
Nike's Direct-to-Consumer (DTC) business has seen a double-digit increase in member engagement compared to last year, along with rising average order values. The company also reported high single-digit to low double-digit retail sales growth and strong inventory management with many key wholesale partners.
September 28, 2023 | 9:36 pm
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POSITIVE IMPACT
Nike's strong performance in its DTC business and retail sales growth, along with effective inventory management, could positively impact its stock.
The reported double-digit growth in member engagement and rising average order values in Nike's DTC business, along with high single-digit to low double-digit retail sales growth, indicate a strong performance. This, coupled with effective inventory management, could lead to increased investor confidence and a potential rise in Nike's stock price.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100