Travis Kelce, Taylor Swift Romance Inspires Sportsbooks: Prop Bets On Song, Couple Nickname, When Relationship Will End, And More
Portfolio Pulse from Chris Katje
Rumors of a romance between Kansas City Chiefs tight end Travis Kelce and pop star Taylor Swift have inspired a range of prop bets. Fox Corporation (NASDAQ:FOX) reported a spike in viewership during a Chiefs game attended by Swift, and Comcast Corporation (NASDAQ:CMCSA) could benefit from its Sunday Night Football rights. Betting sites are offering odds on various aspects of the rumored relationship, as well as Kelce's on-field performance. DraftKings Inc (NASDAQ:DKNG) and Flutter Entertainment's FanDuel (OTC:PDYPY) have listed several prop bets related to Kelce.

September 29, 2023 | 1:39 pm
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POSITIVE IMPACT
Comcast Corporation could benefit from its Sunday Night Football rights due to the rumored romance between Travis Kelce and Taylor Swift.
Increased viewership could lead to higher advertising revenues for Comcast Corporation.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70
POSITIVE IMPACT
DraftKings Inc has listed several prop bets related to Travis Kelce, which could attract more bettors.
The availability of more prop bets could attract more bettors, leading to increased revenues for DraftKings Inc.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Fox Corporation could see increased viewership due to the rumored romance between Travis Kelce and Taylor Swift.
Increased viewership could lead to higher advertising revenues for Fox Corporation.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70
POSITIVE IMPACT
Flutter Entertainment's FanDuel has listed several prop bets related to Travis Kelce, which could attract more bettors.
The availability of more prop bets could attract more bettors, leading to increased revenues for Flutter Entertainment's FanDuel.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80