iQIYI Adds Karaoke Feature To 'Big Band Season 3', Providing Interactive And Immersive Viewing Experience
Portfolio Pulse from Benzinga Newsdesk
iQIYI has added a karaoke feature to its show 'Big Band Season 3', aiming to provide an interactive and immersive viewing experience for its audience. This move is part of the company's strategy to enhance user engagement and retention.

September 27, 2023 | 6:50 am
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iQIYI's addition of a karaoke feature to 'Big Band Season 3' could potentially increase user engagement and retention, which may positively impact the company's revenue and stock price in the short term.
iQIYI's new feature is designed to increase user engagement, a key factor in the company's revenue generation. If successful, this could lead to increased viewership and ad revenue, potentially boosting the company's stock price.
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