Shopify Unveils Upgraded Version Of Shopify Audiences That Connects To More Ad Channel Partners Including Snap, Criteo, And TikTok
Portfolio Pulse from Benzinga Newsdesk
Shopify has announced an upgraded version of Shopify Audiences, which now connects to more ad channel partners including Snap, Criteo, and TikTok.
September 25, 2023 | 1:20 pm
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POSITIVE IMPACT
Shopify's upgraded version of Shopify Audiences could potentially increase its ad revenue by connecting to more ad channel partners.
The upgrade of Shopify Audiences to connect to more ad channel partners could potentially increase the reach of ads, leading to increased ad revenue for Shopify.
CONFIDENCE 85
IMPORTANCE 80
RELEVANCE 100
POSITIVE IMPACT
Snap could potentially see an increase in ad revenue as Shopify's upgraded Shopify Audiences now connects to it.
As Shopify's upgraded Shopify Audiences now connects to Snap, this could potentially increase the reach of ads on Snap, leading to increased ad revenue.
CONFIDENCE 75
IMPORTANCE 60
RELEVANCE 50