PhonePe Challenges Google With Zero-Fee Indus AppStore: Report
Portfolio Pulse from Anusuya Lahiri
Walmart-backed fintech giant, PhonePe, has launched the Indus AppStore Developer Platform in India, challenging Google's dominance in the app store market. The platform offers zero platform fees and no commissions on in-app purchases, contrasting Google's model. The Indus AppStore also features locally relevant features, such as support for 12 Indian languages and third-party payment providers. PhonePe's move comes amid growing discontent among Indian developers with Google's operational practices.
September 25, 2023 | 2:33 pm
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POSITIVE IMPACT
Walmart-backed PhonePe's launch of the Indus AppStore in India could potentially increase its market share in the region, which may positively impact Walmart's stock.
The launch of the Indus AppStore by PhonePe, which is backed by Walmart, could potentially increase its market share in India. This could lead to increased revenues for Walmart, which may positively impact its stock price.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 80
NEGATIVE IMPACT
Google's dominance in the app store market in India could be challenged by PhonePe's new Indus AppStore, which could potentially negatively impact Google's stock.
PhonePe's launch of the Indus AppStore in India could potentially challenge Google's dominance in the app store market in the region. This could lead to decreased revenues for Google, which may negatively impact its stock price.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 80
NEGATIVE IMPACT
Alphabet's Google could face competition in the app store market in India due to the launch of PhonePe's Indus AppStore, which could potentially negatively impact Alphabet's stock.
The launch of the Indus AppStore by PhonePe could potentially challenge Alphabet's Google's dominance in the app store market in India. This could lead to decreased revenues for Alphabet, which may negatively impact its stock price.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 80