Pay With Your...Car? Mercedes Paves Way For In-Car Transactions With Mastercard
Portfolio Pulse from Shivani Kumaresan
Mercedes Benz Group AG (OTC:MBGAF) has partnered with Mastercard Inc (NYSE: MA) to introduce in-car digital payments at the point of sale. The service, which uses a fingerprint sensor for authentication, is now live with Mastercard debit and credit cards in current Mercedes-Benz models. The facility is expected to enhance the in-vehicle experience by making payments more convenient and secure.
September 25, 2023 | 11:59 am
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Mastercard has partnered with Mercedes to introduce in-car digital payments. This could potentially increase the usage of Mastercard's payment services.
The partnership with Mercedes could potentially increase the usage of Mastercard's payment services, as it allows customers to make digital payments directly from their cars. This could lead to an increase in transaction volume for Mastercard, which could positively impact its revenues.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Mercedes has partnered with Mastercard to introduce in-car digital payments. This could potentially enhance the in-vehicle experience for Mercedes customers.
The partnership with Mastercard could potentially enhance the in-vehicle experience for Mercedes customers, as it allows them to make digital payments directly from their cars. This could lead to an increase in customer satisfaction and loyalty, which could positively impact Mercedes' sales.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 80