"Tinder Offers $500-A-Month Subscription To Its Most Active Users; $6,000 Per Year Plan Is Invite-Only And Includes 'VIP' Search; Tinder-Parent Match Group Has Seen Declining Subscribers" - Bloomberg News
Portfolio Pulse from Benzinga Newsdesk
Tinder, a subsidiary of Match Group (MTCH), has introduced a new ultra-premium subscription tier, Tinder Select, for its most active users. The subscription costs $499 per month and offers features like exclusive search and matching. The plan is invite-only and is offered to less than 1% of Tinder's most active users.
September 22, 2023 | 6:54 pm
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The introduction of Tinder's ultra-premium subscription could potentially increase Match Group's revenue if the plan is successful. However, the company has recently seen a decline in subscribers.
The new subscription plan could potentially increase Match Group's revenue if it is successful and attracts the targeted users. However, the company has recently seen a decline in subscribers, which could indicate a potential risk for the new plan. The impact on the stock price is uncertain in the short term.
CONFIDENCE 80
IMPORTANCE 75
RELEVANCE 100