'An Open Letter To Our Community' - Unity Blog
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Unity's Marc Whitten has apologized for the company's new Runtime Fee policy, which was announced without sufficient community feedback. The policy aims to support the game engine's development. Changes include keeping the Unity Personal plan free with no Runtime Fee, increasing the revenue cap from $100,000 to $200,000, and removing the 'Made with Unity' splash screen requirement. Games with less than $1 million in trailing 12-month revenue will not be subject to the fee. The policy will apply from 2024 onwards, and will not affect current projects unless they are upgraded to the new Unity version.

September 22, 2023 | 5:12 pm
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Unity's new Runtime Fee policy changes, based on community feedback, may improve the company's relationship with its user base and potentially increase its revenue in the long term.
The changes to Unity's Runtime Fee policy, including keeping the Unity Personal plan free and increasing the revenue cap, could make the platform more attractive to developers, potentially leading to increased usage and revenue. The policy will not affect current projects unless they are upgraded, which could encourage users to adopt the new version of Unity. This could have a positive impact on Unity's stock price in the short term.
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IMPORTANCE 75
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