Analyst Ming-Chi Kuo Says "Apple's 4Q23 iPhone Revenue And Profit Will Likely Be Better Than Expected And Easily Achieve YoY Growth Based On Early iPhone 15 Sales Results Survey" - Medium
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Analyst Ming-Chi Kuo predicts that Apple's 4Q23 iPhone revenue and profit will surpass expectations and achieve year-on-year growth. This is based on early iPhone 15 sales results, a better product mix, and shipment growth. Kuo maintains his estimate of iPhone 15 shipments in 2H23 at 80 million units. The iPhone 15 Pro Max is expected to be the primary growth driver, with orders revised upward to 35 million units. The iPhone 15 Plus may also see increased orders due to better-than-feared sales results. However, the iPhone 15 and 15 Pro may face order cuts if Apple doesn't reduce their prices.

September 22, 2023 | 4:04 pm
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Apple's 4Q23 iPhone revenue and profit are expected to surpass expectations, driven by strong iPhone 15 Pro Max and iPhone 15 Plus sales. However, the iPhone 15 and 15 Pro may face order cuts if their prices aren't reduced.
The news directly pertains to Apple's future earnings, which are expected to be better than previously anticipated. This is primarily due to strong sales of the iPhone 15 Pro Max and iPhone 15 Plus. However, there is a risk of order cuts for the iPhone 15 and 15 Pro if their prices aren't reduced, which could potentially impact Apple's earnings negatively.
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RELEVANCE 100