Meta and Microsoft - Citi Analysts Bullish On Both, Spotlight On Advertising And Accelerated AI Innovations
Portfolio Pulse from Anusuya Lahiri
Citigroup analysts have reiterated their bullish stance on Meta Platforms Inc (META) and Microsoft Corp (MSFT). They believe Meta is gaining a larger share of the online advertising market, with ad loads reaching 19% QTD. They also expect to hear more about Meta's GenAI plans in late October. Microsoft's new updates across Windows, Surface, Designer, and Search, as well as the focus on Designer and potential CoPilot, are seen as intriguing. The analysts also see opportunities for greater advertiser engagement with Microsoft Shopping and M365 Chat.
September 22, 2023 | 7:09 pm
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Citigroup analysts are bullish on Meta Platforms Inc, citing growth in online advertising and upcoming GenAI plans.
The analysts' bullish stance on Meta is based on their observation of the company's growing share in the online advertising market and their anticipation of the company's GenAI plans. This could potentially lead to a positive impact on the company's stock in the short term.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100
POSITIVE IMPACT
Citigroup analysts are bullish on Microsoft Corp, citing new updates and potential for greater advertiser engagement.
The analysts' bullish stance on Microsoft is based on their observation of the company's new updates and the potential for greater advertiser engagement. This could potentially lead to a positive impact on the company's stock in the short term.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100