'Get The Message:' Google Roasts Apple With New Mocking 'iPager' Ad To End Green Vs Blue Text Bubbles War
Portfolio Pulse from Rounak Jain
Google, owned by Alphabet Inc., has released a new 'iPager' commercial mocking Apple for showing messages from Android in green bubbles. This is part of Google's campaign to pressure Apple into adopting RCS, a new messaging technology. The 'green bubbles' issue has been a point of contention between Google and Apple, as messages from non-iPhone users lack certain features and are not well-received by iPhone users. Despite Google's efforts, Apple's new iOS 17 update still shows Android messages in green bubbles.

September 22, 2023 | 9:29 am
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Despite Google's efforts to pressure Apple into adopting RCS, a new messaging technology, Apple's new iOS 17 update still shows Android messages in green bubbles.
Google's new 'iPager' commercial is an attempt to pressure Apple into adopting RCS. However, Apple's new iOS 17 update still shows Android messages in green bubbles, indicating that Google's efforts have not yet been successful. This is likely to have a neutral impact on Apple's stock in the short term.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 100
NEUTRAL IMPACT
Google's new 'iPager' commercial is an attempt to pressure Apple into adopting RCS, a new messaging technology. However, Apple's new iOS 17 update still shows Android messages in green bubbles.
Google's new commercial is part of its marketing strategy to pressure Apple into adopting RCS. However, the impact on Google's stock is likely to be neutral in the short term as Apple's new iOS 17 update still shows Android messages in green bubbles, indicating that Google's efforts have not yet been successful.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 100