Guess? Takes Flight: Analyst Applauds Expansion Into Luggage And Highlights Brand's Potential To Dominate Fall Fashion Trends
Portfolio Pulse from Shivani Kumaresan
Small Cap Consumer Research analyst Eric M Beder has reiterated a Buy rating on Guess? Inc (NYSE:GES) with a price target of $32.50. The company is launching a new collection for Guess? Girl, fronted by influencer Georgina Rodriguez. Guess? has expanded its Fall collection with a variety of items and colors. The company has also launched a luggage collection in all stores. Despite these developments, GES shares are trading lower by 0.51% at $21.66.
September 21, 2023 | 5:02 pm
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NEGATIVE IMPACT
Despite the positive developments and the reiterated Buy rating from an analyst, Guess? Inc's shares are trading lower.
The news of the company's expansion into new product lines and the reiterated Buy rating from an analyst are positive developments. However, the company's shares are trading lower, indicating that the market may not have fully absorbed or reacted to this news yet.
CONFIDENCE 90
IMPORTANCE 75
RELEVANCE 100