Can You Smell The Merger The Rock Is Cooking For His Football League
Portfolio Pulse from Anusuya Lahiri
Dwayne 'The Rock' Johnson's Pro Football League XFL and USFL, owned by Fox Corp, are considering a merger. The merger would require regulatory approval and aims to be finalized before the 2024 seasons. The merged league's game broadcasts may be divided between Fox and XFL media partner Walt Disney Co, while the USFL also has a broadcast agreement with NBC.

September 19, 2023 | 4:27 pm
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POSITIVE IMPACT
Walt Disney Co, a media partner of XFL, could potentially benefit from the proposed merger between XFL and USFL.
As a media partner of XFL, Disney could benefit from the merger by having more content for broadcasting, potentially increasing viewership and ad revenues.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70
POSITIVE IMPACT
Fox Corp, owner of USFL, is considering a merger with XFL. This could potentially increase the value of Fox's sports broadcasting assets.
A merger between USFL and XFL could increase the value of Fox's sports broadcasting assets by providing more content and potentially increasing viewership.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Fox Corp, owner of USFL, is considering a merger with XFL. This could potentially increase the value of Fox's sports broadcasting assets.
A merger between USFL and XFL could increase the value of Fox's sports broadcasting assets by providing more content and potentially increasing viewership.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 80