Sabre Expands Partnership With Virgin Australia With Its Travel AI Solution
Portfolio Pulse from Shivani Kumaresan
Sabre Corp has expanded its partnership with Virgin Australia, providing the airline with its AI solutions to improve retailing capabilities and support growth. The carrier will deploy Sabre Air Price IQ and Sabre Ancillary IQ, retailing solutions designed to increase traveler satisfaction and revenue management optimization. Sabre Travel AI, powered by Alphabet Inc's AI technology, will enable Virgin Australia to use flight and market insights for intelligent real-time airfare and ancillary offers. Sabre's shares are trading lower by 0.22% at $4.48.

September 19, 2023 | 1:33 pm
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Alphabet Inc's AI technology powers Sabre Travel AI, which is being used by Virgin Australia for intelligent real-time airfare and ancillary offers.
Alphabet Inc's involvement in powering Sabre Travel AI is a positive sign of the company's AI technology being utilized in the travel industry. However, the direct impact on Alphabet's stock is likely to be minimal as it is a large and diversified company.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50
NEUTRAL IMPACT
Sabre Corp has expanded its partnership with Virgin Australia, providing AI solutions to improve retailing capabilities. Despite the positive news, Sabre's shares are trading lower by 0.22% at $4.48.
The expanded partnership with Virgin Australia is a positive development for Sabre Corp as it could potentially lead to increased revenues. However, the market reaction has been negative in the short term, with shares trading lower.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 100