"Salesforce Turns To 'Boomerangs,' Luring Back Former Execs To Help Reignite Growth" - CNBC
Portfolio Pulse from Benzinga Newsdesk
Salesforce has been recruiting back former executives to help reignite growth. The company has brought back at least eight executives this year, including Ariel Kelman, former marketing executive at Amazon Web Services and Oracle, and Miguel Milano, who led sales in major international markets for Salesforce. The company is revamping its strategy around sales and marketing after cutting 10% of its workforce this year. Salesforce's stock has risen 62% this year, double the gains for the Nasdaq, despite a challenging economy and slowing growth.

September 18, 2023 | 8:14 pm
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POSITIVE IMPACT
Salesforce's strategy of bringing back former executives could potentially reignite growth. The company's stock has risen 62% this year, despite a challenging economy and slowing growth.
The return of former executives could bring fresh perspectives and strategies to the company, potentially driving growth. The rise in the company's stock despite a challenging economy and slowing growth indicates investor confidence in the company's strategy.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100