Still Call X Twitter? Don't Worry, Elon Musk Does It Too
Portfolio Pulse from Chris Katje
Elon Musk, who acquired Twitter for $44 billion in 2022 and rebranded it as X, has been referring to the platform as Twitter during public appearances. Despite the name confusion, Musk has positive remarks about the platform, noting an increase in advertising and promising future developments. He also mentioned that Twitter is paying out revenue share of advertising to its creators, similar to Alphabet Inc's YouTube.

September 13, 2023 | 10:56 pm
News sentiment analysis
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NEUTRAL IMPACT
Elon Musk's mention of Alphabet Inc's YouTube in relation to Twitter's revenue share model could draw attention to Alphabet's successful monetization strategy.
Elon Musk's mention of Alphabet Inc's YouTube in relation to Twitter's revenue share model could draw attention to Alphabet's successful monetization strategy. However, as this is a passing mention, the impact on Alphabet's stock is likely to be minimal.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50
NEUTRAL IMPACT
Elon Musk's mention of Alphabet Inc's YouTube in relation to Twitter's revenue share model could draw attention to Alphabet's successful monetization strategy.
Elon Musk's mention of Alphabet Inc's YouTube in relation to Twitter's revenue share model could draw attention to Alphabet's successful monetization strategy. However, as this is a passing mention, the impact on Alphabet's stock is likely to be minimal.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50
POSITIVE IMPACT
Elon Musk's positive remarks about the platform, including increased advertising and future developments, could boost investor confidence in Twitter.
Elon Musk's positive remarks about Twitter, including increased advertising and future developments, could boost investor confidence in the platform. His public slip-ups referring to the platform as Twitter could also increase its visibility and recognition.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100