Harmonic Enables Best-Of-Breed Ad Tech With Google And Equativ
Portfolio Pulse from Benzinga Newsdesk
Harmonic has announced collaborations with Google and Equativ to expand its ad tech ecosystem and enhance video streaming monetization.
September 13, 2023 | 12:15 pm
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POSITIVE IMPACT
Google's partnership with Harmonic could potentially enhance its ad tech capabilities and contribute to its revenue growth.
Google's partnership with Harmonic could potentially enhance its ad tech capabilities. This could lead to an increase in the number of advertisers using Google's platform, thereby contributing to its revenue growth.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70
POSITIVE IMPACT
Harmonic's collaborations with Google and Equativ could enhance its ad tech ecosystem and video streaming monetization, potentially leading to increased revenues.
Harmonic's collaborations with Google and Equativ could enhance its ad tech ecosystem and video streaming monetization. This could attract more advertisers to its platform, potentially leading to increased revenues.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100