Elon Musk's X Brings Endless Scrolling For Videos To Rival TikTok And Instagram
Portfolio Pulse from Ananya Gairola
Elon Musk's X, formerly known as Twitter, has introduced a 'Swipe Up for More' video feature, aiming to compete with TikTok and Instagram. The feature has received mixed reactions from users, with some criticizing its persistent presence on the screen. Musk plans to make X an 'everything app', incorporating features for payments, audio and video calling, and shopping. Earlier this month, X implemented a job cards feature to compete with Microsoft's LinkedIn.
September 13, 2023 | 7:52 am
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NEGATIVE IMPACT
Elon Musk's X is introducing features to compete with Meta Platforms Inc.'s Instagram. This could potentially impact Meta's user engagement and growth.
The introduction of similar features on X could potentially draw users away from Instagram, impacting Meta's user engagement and growth. However, the actual impact will depend on how well these features are received and used by X's user base.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70
NEGATIVE IMPACT
X has implemented a job cards feature to compete with Microsoft's LinkedIn. This could potentially impact LinkedIn's user engagement and growth.
The introduction of a job cards feature on X could potentially draw users away from LinkedIn, impacting Microsoft's user engagement and growth on this platform. However, the actual impact will depend on how well this feature is received and used by X's user base.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70