Touchdown For Uber: Inside The Four-Year Delivery Deal With The NFL
Portfolio Pulse from Shivani Kumaresan
Uber Technologies Inc has secured a four-year deal to expand its partnership with the National Football League (NFL), becoming the official on-demand delivery and rideshare partner. The deal will offer football fans special deals, limited-edition promotions, and unique integrations with popular food brands. Uber Eats will also launch in-venue mobile ordering at SoFi Stadium in Los Angeles. However, Uber's shares are trading lower by 0.28% at $45.77.

September 07, 2023 | 1:55 pm
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Uber has expanded its partnership with the NFL, which could potentially increase its user base and revenues. However, the company's shares are currently trading lower.
The expanded partnership with the NFL could potentially increase Uber's user base and revenues as it becomes the official on-demand delivery and rideshare partner. This could lead to increased usage of Uber's services, especially during the football season. However, despite this positive news, Uber's shares are currently trading lower, indicating that the market may have already priced in this information or is influenced by other factors.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 100