Reported Earlier, 'Warner Bros. Plans To Offer Sports Free On Max Service' - Bloomberg News
Portfolio Pulse from Happy Mohamed
Warner Bros. Discovery Inc. plans to offer live sports for free on its Max streaming service for a limited time later this year. The move is aimed at attracting new customers. However, customers will need to pay an additional amount for sports starting next year, likely around February or March.
September 06, 2023 | 4:38 pm
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Warner Bros. Discovery's plan to offer free live sports on its Max streaming service could attract new customers, potentially boosting its revenues in the short term. However, the introduction of additional charges for sports from early next year could impact customer retention.
The news directly pertains to Warner Bros. Discovery's marketing strategy for its Max streaming service. Offering free live sports could attract new customers, potentially boosting its revenues in the short term. However, the introduction of additional charges for sports from early next year could deter some customers, impacting customer retention and potentially affecting the company's revenues in the longer term.
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IMPORTANCE 75
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