Goal! Betway Scores Big As The New Official Betting Partner Of Arsenal Men's Team
Portfolio Pulse from Shivani Kumaresan
Super Group's sports betting and gaming business, Betway, has become the Official Global Betting Partner of Arsenal men's team. The multi-year agreement will see Betway's branding featured on advertising boards at the Emirates Stadium. The partnership is expected to enhance the supporter experience by creating and delivering global activations and exclusive content across all social media platforms. SGHC shares traded higher by 2.12% at $3.86 on the last check Friday.

September 01, 2023 | 2:40 pm
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POSITIVE IMPACT
Super Group's Betway has become the Official Global Betting Partner of Arsenal men's team. This partnership could increase Betway's visibility and potentially boost Super Group's revenues. SGHC shares traded higher by 2.12% at $3.86 on the last check Friday.
The partnership with Arsenal, a high-profile football team, could significantly increase Betway's visibility, potentially leading to increased user engagement and revenues for Super Group. The positive price action of SGHC shares suggests the market views this partnership positively.
CONFIDENCE 90
IMPORTANCE 75
RELEVANCE 100