Call Of Duty Vs. Toxicity: Activision Now Uses AI To Ban Harassment In Voice Chats
Portfolio Pulse from Franca Quarneti
Activision Blizzard Inc has partnered with Modulate to use an AI technology called ToxMod to identify and flag negative behaviors such as hate speech, discrimination, and harassment in real-time in the voice chats of its game Call of Duty. The initial beta rollout of ToxMod started in North America and is active in Call of Duty: Modern Warfare II and Call of Duty: Warzone. A global release, excluding Asia, is planned for Nov. 10, coinciding with the launch of Call of Duty: Modern Warfare III.
August 31, 2023 | 5:51 pm
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Activision Blizzard's partnership with Modulate to use AI to combat toxicity in Call of Duty voice chats could improve user experience and potentially increase player retention.
The use of AI to combat toxicity in voice chats could significantly improve the user experience for Call of Duty players. This could lead to increased player retention and potentially higher revenues for Activision Blizzard.
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