HanesBrands And Texas A&M University Ink Exclusive Primary Apparel Deal; No Terms Disclosed
Portfolio Pulse from Benzinga Newsdesk
HanesBrands has signed an exclusive primary apparel deal with Texas A&M University. The terms of the agreement were not disclosed. As part of the deal, Texas A&M and HanesBrands are planning to reimagine on-campus fanwear hubs and create elevated brand experience shops.
August 24, 2023 | 12:10 pm
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HanesBrands has entered into an exclusive primary apparel deal with Texas A&M University. This could potentially increase the company's visibility and sales.
The partnership with Texas A&M University could potentially increase HanesBrands' visibility and sales, especially among the university's large student and alumni base. This could have a positive impact on the company's stock in the short term.
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