Criteo Expands Partnership With Omnicom Media Group To Encompass Digital Shelf Data And Insights
Portfolio Pulse from Benzinga Newsdesk
Criteo has expanded its partnership with Omnicom Media Group to include digital shelf data and insights. This will allow Omnicom's clients to access Criteo's Retail Media platform, enhancing their e-commerce capabilities.
August 24, 2023 | 10:03 am
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POSITIVE IMPACT
Criteo's expanded partnership with Omnicom could boost its revenues as more clients access its Retail Media platform.
The expanded partnership with Omnicom will allow more clients to access Criteo's Retail Media platform, potentially increasing its user base and revenues.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 100
POSITIVE IMPACT
Omnicom's expanded partnership with Criteo will enhance its clients' e-commerce capabilities, potentially attracting more clients and increasing revenues.
The expanded partnership with Criteo will enhance Omnicom's clients' e-commerce capabilities, potentially attracting more clients and increasing revenues.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 100