How Much Will iPhone 15 Pro Cost? At Least $100 More Than Current Models, New Report Hints
Portfolio Pulse from Sudhanshu Singh
Apple Inc. (NASDAQ:AAPL) is expected to increase the price of its upcoming iPhone 15 Pro models by at least $100 compared to current models. The iPhone 15 Pro is expected to range from $1,099 to $1,199, while the iPhone 15 Pro Max could cost between $1,199 to $1,299. However, this price increase could impact Apple's sales, with projections showing a potential drop to around 77 million units in 2023, down from the originally anticipated 83 million.

August 22, 2023 | 12:31 pm
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Apple's decision to increase the price of its upcoming iPhone 15 Pro models could potentially lead to a drop in sales in 2023.
The price increase for the iPhone 15 Pro models could deter some consumers, leading to a potential drop in sales. This could negatively impact Apple's revenue and, consequently, its stock price.
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