'Snapchat Is Expanding Further Into Generative AI With 'Dreams''- TechCrunch
Portfolio Pulse from Benzinga Newsdesk
Snapchat, owned by Snap Inc. (SNAP), is expanding its operations into generative AI with a new feature called 'Dreams'. The move is expected to enhance user experience and engagement on the platform.
August 21, 2023 | 7:13 pm
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Snap Inc.'s new venture into generative AI with 'Dreams' could potentially increase user engagement and revenue.
The introduction of 'Dreams' represents a significant product development for Snap Inc. If successful, it could increase user engagement on the platform, leading to higher ad revenues. This could positively impact SNAP's stock price in the short term.
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